Tia Singh sent me this Tweet two nights ago (edited for brevity):

It’s a great question. I have spent the past two weeks working on my 2011 Awesomeness World Domination Plan, so I have several important goals. Most important? Working “bigger” hours – meaning, spending more time on projects that have BIGGER impact on people, businesses, and the world.

What about you?

TIP: This is a great question to ask your customers, or your employees.